FOUNDER STORY
Hi, I’m Tara – The founder of Naturally Soapy, a cheeky little skincare brand with a big heart, handmade in Yorkshire for people (like me and my kids) with skin that throws a tantrum at the tiniest thing. I’m a single mum to three gorgeous little girls, and all four of us have sensitive skin and eczema. After years of trial and error with “gentle” products that turned out to be anything but, I was fed up and decided enough was enough — I was going to make my own.
LEGACY AND HONOUR
On top of that, when I lost my mum just over a year ago, something inside me shifted. She was spiritual, intuitive, and always said she practiced kitchen magic — making healing teas, oils, and home remedies from the herbs in her garden. After she passed, I found myself drawn to the same path. As a child, I was always the “mad scientist” in the family — mixing potions, growing crystals, and creating chaos in the name of curiosity. Now, I like to think I’m channelling that same creative energy — but with purpose. My kitchen is my lab, and every soap, body butter and skin oil I make is crafted with intention, healing, and a little touch of magic. I only use natural, simple ingredients that are gentle on sensitive skin. My products are: 100% palm oil free, Cruelty free and Plastic free. You will also find that a lot of my products are also powered by my all-time favourite fruit: avocado (seriously, it’s magic for your skin — and your toast). Naturally Soapy isn’t just skincare. It’s my way of healing — of honouring my mum’s legacy, caring for my daughters, and helping other mums find a slice of calm, confidence, and comfort in their own skin. It has steadily become my mission to provide Luxury skincare without the faff and fabrication, because as a mum who always seems to be on the go, I don't have time to decode and decipher what's on the back of jars and labels.
NATURE KNOWS BEST
Honestly, nature is the real skincare queen – and I'm just here to bring you what it does best. I created my products for mums who deserve glowing, soft skin without the drama, to become your new secret weapon. Unlike those harsh, chemical-filled products you find on every shelf, I'm all about pure, skin-loving ingredients that won’t throw a tantrum on your sensitive skin. Every ingredient is handpicked from local, trusted suppliers here in Yorkshire – because who says skincare can’t be local and luxe? Each product is lovingly made in small batches and packed with care and attention to ensure your skin gets the best, whether you're dealing with dry patches, eczema flare-ups, or simply want to keep your skin in check. There are no nasties here – cruelty-free, toxin free, and completely transparent. You deserve to know exactly what you’re pampering your skin with, after all. So, if you're after a skincare routine that won’t make your skin throw a strop, you’ve come to the right place. Treat yourself, love – your skin will thank you! Thanks for being here and thanks for letting my products bring a bit of love and magic into your day. Love, Tara x
